Specialized Bikes

Specialized is an American bicycle brand based in Morgan Hill, California. The founder Mike Sinyard started the company by selling his VW Camper van to import high end Italian cycle components. They were the first company in the world to mass produce a bicycle, the legendary Specialized Stumpjumper back in 1974.

Over time Specialized has bult a reputation as one of the most innovative bicycle brands with slogans like ‘Innovate or Die’ and ‘Aero is everything’. Today they continue to push cycle technology forward across every category. There are carbon bikes that features lightweight designs to state of art full suspension e-mountain bikes and every type of bicycle in between.

The extensive range of Specialized bikes and accessories are available through all Hoops Velo Stores.